Twist, lick, and dunk is familiar to Americans growing up with Oreos, but it did not make sense to Chinese cookie lovers when Oreos were first introduced. It was only after the Oreo team changed the shape and taste of the Oreo did it succeed. Listen to this story to learn what the Chinese Oreo looks like.
Story Length: 4:42
© 2012 National Public Radio, Inc. Used with the permission of NPR. All rights reserved.
AIR DATE: 01/27/2012